> 2000 Experiments: “The realization that design is more powerful than
advertising and promoting – that there must be room for something more subjective.
Something more personal as well.”
> 1993: “Tibor said he’ll shut down M&Co and I was happy! Now I have
three times the reason to finally fulfill my old dream and open up a design
studio for CD covers. Yes!”
> 1992 Tibor Kalman: “The single most influential person in my life and
my one and only design hero.”
> 1992 Sri Lanka: “Well, it’s going extremely well, I’ve quit and have
everything and now everything is a O.K. I am not angry no more everything
functions by itself.”
> 1984 Save The Ronacher: The aim was simple: convey the kind of cultural
enrichment the Ronacher would bring as a prominent theater in the city if
it were saved.
> 1978 Alphorn: The left-wing magazine was a seat-of-the-pants operation,
and an invaluable learning experience for Sagmeister.
> 1987 New York: Sagmeister slipped into experiencing the culturally
contrasting mix of a Fulbright-sponsored education—which included musical
and A events—and a crummy apartment on the Lower-East Side, then a haven
for drug dealers.
> 1962 Bregenz, Austria: In which Stefan Sagmeister is born and raised
and attempts to embark on a career as an anarchist, a musician and an engineer
before heeding his true vocation, graphic design.
> [Inspiration]: “One of my most frequent sources of inspiration is a
newly occupied hotel room. I find it easy to work in a place far away from
the studio.”
> [Punk]: Common punk viewpoints include antiauthoritarianism, a DIY
ethic, non-conformity, direct action and not selling out.
> The Ramones were an American rock band often regarded as the first
punk rock group and were a major influence on the punk rock movement both
in the United States and Europe.
> Revulsion was the authorized social response to Jamie Reid’s graphics
for the Sex Pistols. Reid demonstrated the power of graphic design in the
music industry and opened the door to a strong new generation of designers.
> [CDs]: Many of Sagmeister’s contemporaries felt that music graphics
had become les interesting once their old canvas, the vinyl LP cover, had
shrunk to the dimensions of a CD, but Sagmeister saw the CD as a toy with
which he could tantalize consumers.
> Style=Fart: The early 90s were still under the influence of post-structuralistic
theories and one of the results of this was the infantile idea that text
is a picture and vice versa. It took designers nearly a decade to realize
that text is a picture and vice versa. It took designers nearly a decade
to realize that text is text and differs from a picture in its potential
to communicate