The Office of Public Relations offers and coordinates services to enhance the visibility and accurately project the key messages and image of Western Oregon University. Our mediums include news and feature releases, publications, the Web site, coordinated outreach activities, advertising and prompt response to media queries.
The office is also responsible for the campus’ integrated marketing planning and the university’s institutional identity standards. Areas of public relations emphasis and thematic approaches in publication and advertising design correspond with the university’s mission and goals.
Ethical practice The Office of Public Relations and University Marketing ascribes to, and is guided by,
the Code of Ethics of the Public Relations Society of America.
Public Relations
- Issues management
- Crisis communication
- News and media relations
- Media training
- Internal communication
- Event management
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Marketing
- Publications and collateral
- Advertising
- Integrated marketing planning
- Market research
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Web
- Site design
- Provide the calendar of events
- Consultation
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Sports
- Media relations
- Radio and television broadcasting
- Record keeping
- Athletic Web site
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